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Optimize your costs and accelerate your cloud transformation with FinOps for Google Cloud, AWS, or Microsoft Azure. This allows you to exploit the full potential of your Cloud without breaking your budget. But what is FinOps actually about?

FinOps (Financial Operations) is an innovative approach that brings finance, technology and business together to optimize costs in the cloud while maximizing business value. With FinOps for Cloud, you gain control over your cloud spend while accelerating your digital transformation.

We're your trusted partner backed by certified expertise. We empower European businesses in developing and growing their cloud strategy. Costs play an important aspect in this process. With our experience and our successfully proven Cloud FinOps Checkup, we support you in successfully introducing and establishing FinOps in your company. Our service consists of five modules:

  1. "Pay Less" rate optimization: This includes the optimization of 1- or 3-year discount programs as well as the analysis of your spend patterns and willingness to commit. Resulting in a customized strategy to get the most out of discounts.
  2. “Use Less” eliminate unnecessary waste: This includes deleting unused resources such as orphaned hard disks, snapshots, etc., downsizing VMs that are too large, consolidating databases, best practices for platform services and optimizing object storage classes.
  3. Enablement: This includes transferring knowledge about important levers for optimizing cloud spend, KPIs and procedures for optimal control as well as best practices for internal collaboration between central IT and application managers.
  4. Implementation planning: This includes an Exec Summary with recommendations, structured discussion of individual measures and assignment of responsibilities.
  5. FinOps organizational consulting: Advice on possible courses of action with regard to organization, IT guidelines, tagging and tooling.

FinOps success stories

The following use cases from our customers clearly show that a FinOps checkup with PCG and the introduction of FinOps in the company offers many advantages.

Use Case 1: Unused resources

At an industrial company with >5 years of cloud usage, hundreds of unnecessary snapshots and dozens of unused hard disks were found using scripts. As a result, savings of >4,000 EUR/month were achieved (~50,000 EUR p.a.).

Use Case 2: Unmanaged discount programs

At a digital service provider with >5 years of cloud usage, discount programs were not optimally interlinked with usage in product development. Annual savings potential of approx. 80,000 EUR p.a.

Use case 3: Overprovisioned VMs

Internal customers were provided with more resources than required in the medium-sized group. One third of the savings potential of EUR 8,000/month could be realized in the short term (~EUR 25,000 p.a.).

FinOps using AMD as a concrete example

When companies migrate to the cloud, the first step is usually to set up virtual machines (VMs) to run workloads on the selected cloud platform. And the key to optimizing compute costs is to evaluate the price/performance ratio.

Choose the right CPU for your VM

You have the freedom to choose which type of physical CPU runs your cloud workload. Making this decision can have a measurable impact on performance and cost. By selecting a CPU with a lower price/performance ratio, you can realize immediate cost efficiencies.

For example, C3D VMs powered by 4th generation AMD EPYC™ processors deliver up to 45% better performance and improved performance consistency over previous N2D VMs, with up to 360 vCPUs and 2.8 TB of memory per VM.

In addition, running your workload on a more powerful CPU can reduce runtime and therefore save on ongoing computing costs. When evaluating VM types, it is important to ensure that the underlying CPU matches your workload requirements.

We can help you find a flexible solution with a comprehensive feature set that balances customization, performance and total cost of ownership (TCO).

By switching from N2D to C3D, general VM customers can save an average of 26% on their VM operating costs (across five typical workload benchmarks), reducing their overall cloud spend or opening up the IT budget for high-demand features such as Data & AI Services.

Your benefits with FinOps

Cost savings
Cost savings

Reduce your cloud bill through intelligent use of resources and optimization of your cloud strategy.

Increase efficiency and transparency
Increase efficiency and transparency

Improve visibility and control of your cloud costs and make informed decisions based on real-time data.

Fast return on investment
Fast return on investment

The return on investment of FinOps initiatives is usually very high, even with low monthly savings.

Sustainable cloud infrastructure
Sustainable cloud infrastructure

Reduce your Scope 3 emissions in your supply chain with our "use less" approach.

Speed and agility
Speed and agility

Accelerate your innovation and scale your cloud environment flexibly and on demand.

Cloud optimization
Cloud optimization

Use the full range of Google Cloud's innovative features and services to achieve your individual business goals.

Get started with FinOps

Cloud FinOps Checkup

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  • As part of our FinOps Checkup, we support you in optimizing your ongoing cloud costs. For example, by identifying unused resources, unmanaged discount programs or overprovisioned VMs. Together, we will shape your cloud future - efficiently, cost-effectively and successfully.

  • "Pay Less" / "Use Less" analysis & recommendations

  • Advice on FinOps governance, implementation planning and organization

  • Presentation of the results & enablement

  • Optional: Monitoring & alerting of cost anomalies

  • Optional: Implementation services

Our Clients

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Read About Our Experience With FinOps

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Digitalization of fleet management with AppSheet

A company needed a solution for the time-consuming planning of checks on its fleet of over 430 vehicles. PCG as a Partner helped.

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Empowering SMBs Through Cloud Technology: A T34MS Success Story

In an era where digital transformation is crucial for business growth, small and medium-sized businesses (SMBs) are increasingly looking towards cloud technology to gain a competitive edge. This case study highlights the journey of T34MS, an innovative Swedish company, in leveraging cloud solutions with the expertise of the Public Cloud Group (PCG).

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Food & Beverage
SMB Digital Empowerment: Cloud Success with StiQ, PCG and AWS

In an ambitious initiative to revolutionize their digital framework, StiQ, a dynamic player in the K-12 foodservice industry, embarked on a cloud journey with Public Cloud Group (PCG). This venture into Amazon Web Services (AWS) was not just about migration; it was about redefining what a small to medium-sized business (SMB) can achieve with the right cloud strategy.

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Retail
5 Practical cloud applications for retailers

An introduction to essential cloud applications for retailers, including demand forecasting, inventory management, dynamic pricing, omnichannel platforms and marketing strategies.

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